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A data-led influencer marketing agency campaign that helped an EdTech brand convert mid-funnel prospects into high-intent users—using nano influencers, authentic YouTube integration, and smart storytelling. Discover the strategy that delivered real results without a massive budget.
Running your first influencer marketing campaign? Don’t fall into the common traps that waste budget and miss the mark. This guide breaks down the campaign process and reveals key mistakes to avoid—so you can get better ROI and build stronger brand-influencer partnerships from the start.
Not all influencer campaigns go as planned. This article explores three real-life marketing failures—from body-shaming blunders to fake “organic” promotions—and unpacks the lessons every brand and marketer should know to avoid similar pitfalls.
What can ancient mythology teach us about modern marketing? Hanuman Ji’s strategic entry into Lanka holds powerful lessons for startups, marketers, and influencer agencies looking to make smart, impactful market entries.
Micro-influencers are redefining influencer marketing in 2025 with high engagement and affordable pricing. This guide breaks down platform-wise costs, ROI insights, and key factors affecting rates—helping brands make smarter, budget-friendly decisions for impactful campaigns.
Brands are shifting from Instagram to YouTube Influencer Marketing for better engagement and conversions. Learn why YouTube works best for EdTech, FinTech, and SaaS brands.
Influencer marketing is transforming brand engagement in India. This guide highlights the top influencer marketing agencies, including Influencer Connect, Chtrbox, Grynow, Vavo Digital, and WhizCo, showcasing their specialties, success stories, and how they can elevate your brand’s digital presence.
Ranveer Allahbadia aka BeerBiceps: The Selective Outrage & Political Angle Behind the Controversy Popular YouTuber and podcaster Ranveer Allahbadia aka
Valentine’s Day 2025 brought us some truly memorable campaigns. From humor and inclusivity to dreamy retreats, see how brands like Cadbury, Taco Bell, and Airbnb redefined love this season
Instagram vs YouTube Influencers: Choose the Right Platform for Marketing In 2025, Instagram and YouTube remain dominant forces in influencer
